Gladly is an AI-powered customer support platform known for helping retailers and direct-to-consumer brands deliver personalized, conversational support. It focuses on enhancing customer interactions and managing customer conversations seamlessly across channels.
However, despite its benefits, Gladly holds just a 0.03% share in the contact center market according to 6Sense, a business insights platform. Also, some of its limitations include limited automation capabilities, lack of advanced reporting, and complex workflows, which can be especially challenging for smaller businesses.
If you’re exploring your options, stay tuned—we’re diving into the best Gladly alternatives.
In this article, we’ll review the following Gladly competitors:
| Name | Rating | Free plan | Best for |
|---|---|---|---|
| Tidio | 4.7/5 ⭐️ | ✅ | Chatbot builder |
| Gorgias | 4.6/5 ⭐️ | ❌ | Canned responses |
| Zendesk | 4.3/5 ⭐️ | ❌ | Ticket tagging and routing |
| Kustomer | 4.4/5 ⭐️ | ❌ | Automated responses |
| Intercom | 4.5/5 ⭐️ | ❌ | Customizable bots |
| Salesforce | 4.4/5 ⭐️ | ❌ | Calendar and follow-up reminders |
| HubSpot | 4.4/5 ⭐️ | ✅ | Feedback surveys |
| Freshdesk | 4.4/5 ⭐️ | ✅ | Ticket management system |
| Zoho desk | 4.4/5 ⭐️ | ✅ | Custom fields and tags |
| Front | 4.7/5 ⭐️ | ❌ | Customizable templates |
| Genesys | 4.3/5 ⭐️ | ❌ | Live chat widget |
| Kayako | 4.0/5 ⭐️ | ❌ | Customer journey tracking |
| LiveAgent | 4.5/5 ⭐️ | ✅ | Inbound call management |
| Reamaze | 4.6/5 ⭐️ | ✅ | Customer satisfaction surveys |
Let’s jump straight into the detailed reviews of the top Gladly alternatives:
14 best Gladly alternatives
Before we jump to the alternatives, think of what you need from the customer service software. Do you need ease of use, scalability, and a good customer portal or variety of communication channels and languages?
Maybe all of the above?
Keep the list of your requirements close by and let’s examine the detailed reviews of the top Gladly competitors—
1. Tidio
Rating: 4.7/5 ⭐️ (1,560+ reviews)
Tidio provides help desk software with many customer service automations. It offers a fully customizable live chat widget for real-time interactions and an AI-powered Lyro chatbot to answer frequently asked questions automatically.
This chatbot software also seamlessly guides the visitor through the customer journey, boosting lead generation and sales. On top of that, Tidio provides a shared inbox that organizes customer engagement while offering multichannel support across your website, email, social media, WhatsApp, and more.
Main features:
- Chatbot builder
- Chat surveys
- Lyro, AI chatbot
- Live chat triggers
- Reports and analytics
- 7-day free trial available
- Free version available
- Starter ($29/mo)
- Growth (starts at $59/mo)
- Plus (starts at $749/mo)
- Premium (starts at $2999/mo)
Read more: Learn how to use Tidio’s helpdesk to its fullest potential. Also, discover how Suitor, a tuxedo rental company used Tidio to achieve 85% customer service automation and slash the average response time.
2. Gorgias
Rating: 4.6/5 ⭐️ (515+ reviews)
Gorgias simplifies the management of your customer interactions. It includes ecommerce-specific features like automated refunds, notification updates, order cancellations and approvals, as well as return requests.
This Gldly alternative offers a seamless integration with popular ecommerce platforms like Shopify that gives you more access to customer data. Moreover, Gorgias’ pre-built templates can help to generate an FAQ section or draft canned responses to standardize customer questions.
Pros:
- Live chat tools
- Chatbot templates
- Canned responses
Cons:
- Steep learning curve
- Occasional usage issues
- 7-day free trial
- Starter ($10/mo)
- Basic ($60/mo)
- Pro ($360/mo)
- Advanced ($900/mo)
- Enterprise → Contact sales
Read more: Discover the top Gorgias alternatives and why they stand out.
3. Zendesk
Rating: 4.3/5 ⭐️ (5,905+ reviews)
Zendesk Suite is a cloud-based customer support tool that combines AI and human agents to handle communications seamlessly. This software provides instant responses, conversational flows, and voice interactions for better customer relationships. It also offers a customizable chat widget that answers FAQs and routes incoming complex queries to the available agents.
Pros:
- Ticket tagging
- Issue tracking
- Help center
Cons:
- Support is hard to reach
- Steep learning curve
- 14-day free trial
- Support Team ($25/mo/agent)
- Support Professional ($69/mo/agent)
- Support Enterprise ($149/mo/agent)
- Suite Team ($69/mo/agent)
- Suite Growth ($115/mo/agent)
- Suite Professional ($149/mo/agent)
- Suite Enterprise → Contact sales
Read more: Discover the top Zendesk alternatives and compare their main features.
4. Kustomer
Rating: 4.4/5 ⭐️ (425+ reviews)
Kustomer is a reliable CRM software that consolidates conversations across multiple channels into one actionable view. Capabilities such as tagging, intelligent ticket triage, self-service chatbots, and personalized responses streamline support team workflows to save you time as well as money. Kustomer is best suited for sales managers in small and medium-sized enterprises.
Pros:
- Customer timeline
- Email integration
- Workflow automation
Cons:
- Implementation complexities
- Limited customization
- 14-day free trial
- Enterprise ($89/mo/user)
- Ultimate ($139/mo/user)
5. Intercom
Rating: 4.5/5 ⭐️ (3,230+ reviews)
If you are looking for an advanced Gladly alternative with enterprise-level features, try Intercom. It delivers real-time personalized responses no matter how overwhelming your volume of orders, inquiries, or transactions is. On top of that, it helps proactively interact with customers in the form of timely notifications, suggested checklists, or product tours, showing an anticipatory approach to user experience.
Pros:
- Outbound messaging
- Customizable bots
- Product tours
Cons:
- Lacks clear, chronological organization of messages
- Slow response times on time-sensitive issues
- Free 14-day trial available
- Essential ($39/mo/seat)
- Advanced ($99/mo/seat)
- Expert ($139/mo/seat)
Read more: Learn more on top Intercom alternatives and decide which one best suits your needs.
Did you know that…
Recently, Intercom announced that Fin2 has a resolution rate of 51% and claims to be the most effective AI product. However, Tidio’s AI, Lyro, offers a resolution rate of 58%, putting the software ahead of Fin’s technology.
6. Salesforce
Rating: 4.4/5 ⭐️ (22,800+ reviews)
For large businesses seeking a solid alternative to Gladly, Salesforce Service Cloud, widely recognized as the leading customer support CRM, is an excellent choice. The platform offers a FAQ chatbot that can access case studies to interpret and respond to inbound prospects in a personalized manner. Also, Salesforce creates tickets and manages client inquiries as per case. It’s most suited for large B2B companies looking to manage everything on one platform.
Pros:
- Calendar and follow-up reminders
- Lead scoring and tracking
- Predictive and generative AI
Cons:
- Needs time to learn and adapt
- The functionality of the mobile app is limited
- Free trial available
- Starter ($25/mo/user)
- Professional ($80/mo.user)
- Enterprise ($165/mo/user)
- Unlimited ($330/mo/user)
- Unlimited+($500/mo/user)
Did you know that…
Studies show that 89% of customers would switch to a different company if it offered a better experience.
7. HubSpot
Rating: 4.4/5 ⭐️ (12,000+ reviews)
If you are looking for a Gladly alternative with a customer management suite, HubSpot Service Hub is a good selection. It provides contact management, deal pipelines, and access to conversational bots. Moreover, HubSpot is a great tool for sales conversion, customer service, and lead generation.
Pros:
- Customer feedback surveys
- Ticket routing and prioritization
- Customizable chatbots
Cons:
- Limited email functionality
- Complexity in setting up workflows
- Free version available
- Starter ($20/mo/seat)
- Professional Customer Platform ($1,180/mo)
- Enterprise Customer Platform ($3,910/mo)
Read more: Explore HubSpot alternatives with pros, cons, and pricing compared.
8. Freshdesk
Rating: 4.4/5 ⭐️ (3,230+ reviews)
Freshdesk is ticketing system tool that organizes and centralizes all communication in one place. It offers chatbot automations that take over the repetitive and time-consuming tasks. This includes task assignments to team members and ticket notifications to both agents and customers. This tool is best suited for busy customer-facing businesses that receive a large volume of inquiries and want to improve client satisfaction.
Pros:
- Ticket management
- Live chat widget
- Automated ticket routing
Cons:
- Delays in the system reported by users
- Complex enterprise-level features
- Free
- Growth ($18/mo/agent)
- Pro ($59/mo/agent)
- Enterprise ($95/mo/agent)
Read more: Check out detailed reviews of the best Freshdesk alternatives available on the market.
9. Zoho desk
Rating: 4.4/5 ⭐️ (5,875+ reviews)
Zoho Desk is a budget-friendly help desk software with an easy-to-use interface. It helps you handle interactions from multiple channels in one place. You can tailor your setup with custom modules, fields, and templates for a perfect fit. Moreover, this Gladly alternative provides workflow automations like ticket assignments and notifications, as well as personalized help centers.
Pros:
- Custom fields and tags
- Self-service automation
- Customer interaction management
Cons:
- Faulty canned messaging
- Slow load performance
- 30-day free trial
- Standard ($18/mo/user)
- Professional ($30/mo/user)
- Enterprise ($45/mo/user)
Read more: Learn about Zoho desk alternatives with pros, cons, and pricing compared.
10. Front
Rating: 4.7/5 ⭐️ (2,150+ reviews)
Font is a customer support solution best suited for startups that want to centralize customer communication. This platform enhances team collaboration and quality of service without complicating the workflow.
Moreover, quick actions like routing conversations to the right team member enhance agent productivity. The built-in AI also analyzes the emotional cues in a customer’s message to decide whether to respond in a casual, formal, or friendly tone.
Pros:
- Shared inbox tool
- Customizable templates
- Omnichannel support
Cons:
- Lack of spam management
- Unable to attach documents on live chat
- 14-day free trial
- Starter ($29/mo/seat)
- Growth ($79/mo/seat)
- Scale—contact sales
Read more: Examine the best Front alternatives and why they are competitive.
11. Genesys
Rating: 4.3/5 ⭐️ (1,385+ reviews)
Genesys is a conversational AI that doesn’t require coding to set up. This platform also offers intelligent conversational bots that help automate customer conversations. Moreover, the multilingual support helps to remove language barriers, making interactions easier for everyone involved. Genesys also includes tools to automate workflows, send notifications, manage assignments, and handle routine tasks more efficiently.
Pros:
- Voice chatbots available
- Predictive routing
- Employee performance
Cons:
- Inadequate reporting capabilities
- Poor customer support
- 30-day free trial
- Cloud CX 1 ($75/mo/user)
- Cloud CX 2 ($115/mo/user)
- Cloud CX 3 ($155/mo/user)
Did you know that…
Approximately 60% of shoppers don’t buy from sites that are only available in English.
12. Kayako
Rating: 4.0/5 ⭐️ (215+ reviews)
Kayako is an automated help desk solution that combines live chat, ticketing, and knowledge base management within a user-friendly platform. Designed for managing multiple brands from one place, Kayako offers a unified view of the customer journey, integrating purchase history, returns, and support interactions. Additionally, it features collaboration tools like private notes, making it easy for teams to work together and boost productivity.
Pros:
- Live chat and messaging
- Customer journey tracking
- Real-time reports and analytics
Cons:
- Limited workflow automation
- Poor customer service experiences
- 14-day free trial
- Essential ($39/mo/agent)
- Professional ($99/mo/agent)
- Enterprise—contact sales
Read more: Discover the best Kayako alternatives and decide which one suits your business needs best.
13. LiveAgent
Rating: 4.5/5 ⭐️ (1500+ reviews)
LiveAgent excels as a client interaction SaaS tool, offering a competitive edge in real-time customer support. Some of its key features include a customizable chat button, a real-time web chat, and proactive messaging to improve visitor engagement. You can also easily view, filter, and tag past as well as ongoing chats. Moreover, LiveAgent delivers support across multiple channels including live chat, call center, email, and social media support, while organizing customer interactions into tickets.
Pros:
- Inbound call management
- Multilingual support
- Ticket resolution and tagging
Cons:
- Notifications require tweaking
- No voice-to-text feature
- 14-day free trial
- Small ($9/mo/agent)
- Medium ($29/mo/agent)
- Large ($49/mo/agent)
- Enterprise ($69/mo/agent)
Read more: Discover the essential ticketing system features your business needs.
14. Reamaze
Rating: 4.6/5 ⭐️ (135+ reviews)
Reamaze is a customer service platform that helps you map out and manage the customer journey with targeted in-app messages. This platform also provides tools to boost customer experience through proactive engagement across multiple channels particularly email, live chat, social media, FAQ knowledge base, and mobile SMS/MMS. Reamaze is a preferred solution for businesses that need versatility and a centralized ticketing system.
Pros:
- Real-time chat widget
- Customer satisfaction surveys
- Unified inbox for multichannel support
Cons:
- Limited task management system
- Not many collaboration integrations
- 14-day free trial
- Basic ($29/mo)
- Pro ($49/mo)
- Plus ($69/mo)
- Starter ($59/mo)
- Enterprise → contact sales
- Custom → contact sales
Read more: Check out the best SaaS helpdesk software available on the market today.
Gladly alternatives: key takeaway
Now that you have an idea of what the Gladly alternatives can do, the next part is understanding if they make the right fit. Although switching platforms can be challenging, careful planning, team training, and data backups can make it manageable.
So, pull out that checklist of yours and see which one of the platforms makes sense for your business. Then, sign up for a free trial or get a free plan to fully test out the platform,
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